On a day when the value of rupee nosedived to near 60 US $,Ford unveiled its SUV- EcoSport.

EcoSport,which is expected to compete with Renault’s Duster,is a mid-sized sedan.It was launched in New Delhi today.

The base model EcoSport will be available at Rs.5.59 lakh (ex-showroom Delhi). The base diesel model will start at Rs.6.69 lakh (ex-showroom), the higher end petrol EcoSport petrol with EcoBoost Titanium with manual gears is to cost Rs.7.89 lakh and the dual-clutch auto Titanium is priced at Rs.8.44 lakh. The company is set to launch 10 variants of the model.

As per Ford’s claim, booking amount is Rs.50,000 irrespective of the model.

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