




With energy building across the nation, the stage is set for the 9th edition of Swachhata Hi Seva (SHS) 2025, under the aegis of Swachh Bharat Mission.
Starting on 17th September and culminating on 2nd October, Gandhi Jayanti, the 15-day campaign will mobilize millions across the nation in a collective call to action for high-impact swachhata drives.
Launched jointly by the Ministry of Housing and Urban Affairs (MoHUA) and the Department of Drinking Water and Sanitation (DDWS), Ministry of Jal Shakti, SHS 2025 brings together citizens, communities, and institutions to drive visible cleanliness on the ground, with a focus on Cleanliness Target Units – dark, dirty, and neglected spots.

Speaking at the Curtain Raiser event, Minister of Housing and Urban Affairs, Shri Manohar Lal, highlighted the focus on Cleanliness Target Units (CTUs) under SHS 2025, like last year. In 2024, over 8 lakh such CTUs were transformed and made usable public spaces.
Swachhotsav has been built around 5 key pillars (i) Transformation of Cleanliness Target Units (CTUs) - Eliminating difficult, dark and neglected spots (ii) Clean Public Spaces - general cleanliness and swachhata activities across public places (iii) SafaiMitra Suraksha Shivir - Single-window Seva, Suraksha and Samman camps for health checkups and welfare of sanitation workers (iv) Clean Green Festivities - Eco-friendly and zero-waste celebrations (v) Advocacy for Swachhata - disseminating the message of Swachhata with a focus on Gram Sabha for the declaration of ODF Plus Model and Swachh Sujal Gaon in rural India.
As part of Swachhata Hi Seva 2025, a nationwide voluntary shramdaan – “Ek Din, Ek Ghanta, Ek Saath” – will be organized on 25th September 2025. At the local level, efforts regarding the transformation of CTUs remain ongoing. Focus will be on on-ground shramdaan and plogging drives to be carried out by citizens, political leadership, SBM Ambassadors, youth groups, NGOs, CSOs, partner organization representatives, and influencers. Felicitation of local sanitation workers to acknowledge their contribution to the Mission during Shivirs has also been advised.



