On his 75th birthday, the Prime Minister, Shri Narendra Modi, launched the Swasth Nari Sashakt Parivar Abhiyaan and the 8th  Rashtriya Poshan Maah from Dhar, Madhya Pradesh. 

Cash benefits under the Pradhan Mantri Matru Vandana Yojana (PMMVY) were simultaneously distributed to more than 10 lakh beneficiaries by the Prime Minister.

The Swasth Nari, Sashakt Parivar Abhiyaan will be observed from 17th  September to 2nd  October 2025, while the 8th  Rashtriya Poshan Maah will be celebrated from 17th  September to 16th  October 2025, across the country. 

A special drive for registration under PMMVY formed an integral part of this Abhiyaan to support pregnant and lactating women across the nation.

The Abhiyaan is being jointly implemented by the Ministry of Women & Child Development and the Ministry of Health & Family Welfare, reflecting the Government’s strong commitment to the convergence of health and nutrition services. 

The Ministry of Women & Child Development appeared to have ensured full integration of Poshan Maah activities with the Abhiyaan through its extensive network of Anganwadi Centres, mobilizing women and adolescent girls. 

The Ministry of Health & Family Welfare led the delivery of preventive, promotive, and curative services through health camps and health facilities across the nation.

The Union Minister of Women & Child Development, Smt. Annpurna Devi, will represent the Swasth Nari, Sashakt Parivar Abhiyaan, from Raipur, Chhattisgarh, advancing the vision of a healthier, empowered society. Her visit saw impactful interactions with women beneficiaries, Anganwadi workers, health workers, and self-help groups — underscoring the decisive role of women as the driving force of the Nation’s progress

The Minister of State for Women & Child Development, joined the programme from Dhar, Madhya Pradesh.