FM radios may start promoting environment protection programme. This appears likely UNICEF is learnt to have decided to use Radio Jockeys (RJs) in Kolkata for the same.
A release from UNICEF says that Radio Jockeys in Kolkata “will use their voice and fun-filled form of presentation from World Environment Day, June 5, to raise awareness on environmental protection.”
“Radio listeners in Kolkata will get to know about the actions that cause climate change, and its consequences through the programmes”, a UNICEF release said. .
The RJs and radio professionals of private FM channels, Akashvani, Community Radio and HAM Radio had gathered at a programme for 'Sensitisation and Call to Action on Mission LiFE for Radio Professionals'.
It was organised by UNICEF and CASA and various creative methods were showcased for highlighting the issue of climate change and ways to mitigate them.